Features, pricing, and head-to-head comparison
Some links on this page are affiliate links. If you sign up through them, we may earn a commission at no extra cost to you. This helps us keep StackPick free. Our editorial process is independent.
| ActiveCampaign | Klaviyo | |
|---|---|---|
| Starting Price | $15/mo | Free |
| Rating | 4.6/5 | 4.7/5 |
| Free Plan | No | Yes |
| Category | Email Marketing | Email Marketing |
| Feature | ActiveCampaign | Klaviyo |
|---|---|---|
| A/B testing | ||
| API access | ||
| Analytics & reporting | ||
| Custom templates | ||
| Deliverability tools | ||
| Drag-and-drop email builder | ||
| E-commerce integrations | ||
| Email automation sequences | ||
| Landing pages | ||
| RSS-to-email | ||
| SMS marketing | ||
| Signup forms | ||
| Subscriber segmentation | ||
| Transactional emails |
$15/mo billed yearly
1
$49/mo billed yearly
3
$79/mo billed yearly
5
1
$20/mo billed yearly
Unlimited
$35/mo billed yearly
Unlimited
Klaviyo has the lower entry price at $0/mo versus $15/mo.
Feature coverage is close, so integration quality and adoption speed should drive the decision.
Run a pilot with your top option before full migration. Implementation risk is often bigger than subscription cost.
Try ActiveCampaign
Try ActiveCampaignTry KlaviyoFree plan
Try KlaviyoGet alerts when ActiveCampaign or Klaviyo change their pricing - no account needed.
Based on current scoring, Klaviyo has the higher score (4.7/5 vs 4.6/5). The right choice still depends on your workflow and budget constraints.
Klaviyo offers a free plan, while ActiveCampaign starts at $15/mo. Always validate seat-based pricing at your team size.
Yes. Teams switch between ActiveCampaign and Klaviyo regularly. Start with a pilot migration and validate import/export coverage before full rollout.