Brevo vs Mailchimp (2026)
Features, pricing, and head-to-head comparison
Last updated: June 3, 2026
Some links on this page are affiliate links. If you sign up through them, we may earn a commission at no extra cost to you. This helps us keep StackPick free. Our editorial process is independent.
Quick Verdict
At a Glance
| Brevo | Mailchimp | |
|---|---|---|
| Starting Price | Free | Free |
| Rating | 4.5/5 | 4.5/5 |
| Free Plan | Yes | Yes |
| Category | — | — |
Feature Comparison
| Feature | Brevo | Mailchimp |
|---|---|---|
| A/B testing | ||
| API access | ||
| Analytics & reporting | ||
| Custom templates | ||
| Deliverability tools | ||
| Drag-and-drop email builder | ||
| E-commerce integrations | ||
| Email automation sequences | ||
| Landing pages | ||
| RSS-to-email | ||
| SMS marketing | ||
| Signup forms | ||
| Subscriber segmentation | ||
| Transactional emails |
Pricing Comparison
Brevo
Unlimited
$22/mo billed yearly
Unlimited
$58/mo billed yearly
Unlimited
Mailchimp
1 seat
$13/mo billed yearly
3 seats
$20/mo billed yearly
5 seats
$350/mo billed yearly
Unlimited
Try Both Tools
Try BrevoFree plan
Try BrevoTry MailchimpFree plan
Try MailchimpTrack pricing changes for these tools
Get alerts when Brevo or Mailchimp change their pricing — no account needed.
Frequently Asked Questions
Based on our analysis, Brevo has a higher user rating (0/5 vs 0/5). However, the best choice depends on your specific needs — Brevo and Mailchimp each have unique strengths.
Both offer free plans. Compare all pricing tiers above.
Yes, many teams switch between Brevo and Mailchimp. Both tools offer data export features. We recommend trying Mailchimp's free plan before fully migrating.
The key differences are in pricing, features, and target audience. See our detailed feature comparison above for a side-by-side breakdown of all 2026 differences.