Mailchimp vs Beehiiv (2026)
Features, pricing, and head-to-head comparison
Some links on this page are affiliate links. If you sign up through them, we may earn a commission at no extra cost to you. This helps us keep StackPick free. Our editorial process is independent.
Quick Verdict
At a Glance
| Mailchimp | Beehiiv | |
|---|---|---|
| Starting Price | Free | Free |
| Rating | 4.5/5 | 4.8/5 |
| Free Plan | Yes | Yes |
| Category | Email Marketing | Email Marketing |
Feature Comparison
| Feature | Mailchimp | Beehiiv |
|---|---|---|
| A/B testing | ||
| API access | ||
| Analytics & reporting | ||
| Custom templates | ||
| Deliverability tools | ||
| Drag-and-drop email builder | ||
| E-commerce integrations | ||
| Email automation sequences | ||
| Landing pages | ||
| RSS-to-email | ||
| SMS marketing | ||
| Signup forms | ||
| Subscriber segmentation | ||
| Transactional emails |
Pricing Comparison
Mailchimp
1 seat
$13/mo billed yearly
3 seats
$20/mo billed yearly
5 seats
$350/mo billed yearly
Unlimited
Beehiiv
1
$34/mo billed yearly
3
$86/mo billed yearly
Unlimited
Decision Framework
Budget lens
Mailchimp and Beehiiv have similar entry pricing, so compare paid-tier limits before deciding.
Feature lens
Mailchimp shows more unique supported features in this dataset.
Risk lens
Run a pilot with your top option before full migration. Implementation risk is often bigger than subscription cost.
Unique Feature Strengths
Mailchimp strengths
- Transactional emails
- SMS marketing
Beehiiv strengths
No clearly unique supported features in this dataset.
Try Both Tools
Try MailchimpFree plan
Try MailchimpTry BeehiivFree plan
Try BeehiivTrack pricing changes for these tools
Get alerts when Mailchimp or Beehiiv change their pricing - no account needed.
Frequently Asked Questions
Based on current scoring, Beehiiv has the higher score (4.8/5 vs 4.5/5). The right choice still depends on your workflow and budget constraints.
Both offer free plans. Always validate seat-based pricing at your team size.
Yes. Teams switch between Mailchimp and Beehiiv regularly. Start with a pilot migration and validate import/export coverage before full rollout.